Operator Selection 

Leading Australian Hotel Advisers With Over 25 Years Experience and 650+ Projects

Dransfield have extensive experience in all aspects of the selection and appointment of hotel and resort operators.

Our intimate knowledge of market facing terms and the individual strengths and weaknesses of all operators enables us cut through a lot of the noise in operator submissions and identify the best suited operator for the property.

We find that we can extract enhanced deals from the operators compared to a standalone developer/owner as we present many opportunities each year and are aware of best practice and postures, in what is an otherwise unbalanced negotiation.  

Operator Selection services include:

  • Selecting appropriate shortlist operators
  • RFP and asset framing documentation
  • Branding & positioning
  • Management structure and agreements
  • Commercialising design
  • Risk sharing including leases and guarantees
  • Pre-opening agreements and strategy
  • Review and approval of Budgets

Strata title projects also have special needs which have a significant impact on operator appointment. We have specialist knowledge in areas such as:

  • Structure of Management & Letting Rights (MLR)
  • Sales of MLR
  • Separation of Ownership and management of MLR's
  • Market friendly letting Agreements and Leases
  • PDS and Corporations Act compliance
  • Self operation advice

Operational Reviews

Dransfield have also undertaken a wide range of operational reviews on behalf of owners, investors, financiers and operators. This includes large 5 star hotels and small regional resorts. 

An operational review provides a specialist, independent means of assessing past and present performance, opportunities for improvement and reconstruction solutions.

Our independent operating expertise has been recognised by major operators who have periodically retained us to review underperforming hotels.

Recent Projects

Winim Development

Kirribilli and Newcastle, Boutique Luxury

Operator Selection

499 Kent Street - Sydney

Sydney CBD - Luxury Lifestyle, 229 keys

Scheme Commercialisation, Design Development and Operator Selection

William Inglis Hotel

Warwick Farm, Upscale

Design Development, Mixed Use, Operator Selection

  • W Hotel (Ribbon Development) - Negotiated terms with Marriot for largest W in the world
  • Vibe Darling Harbour - Peer review of the operator selection process
  • Pullman Adelaide - Advised the owner regarding appointment of an operator
  • Vibe Marysville - Undertook formal operator selection process within broader engagement
  • Business Park Hotels - Various operator selection engagements in Sydney and Melbourne
  • Sebel Harbourside Kiama - Appointment of Mirvac Hotels
  • Soul Gold Coast - Review and negotiate management agreements
  • Kings Cross Crest Hotel - Includes operator selection, terms of management, pre-opening budget
  • Art Series - Negotiated extensions on multiple management agreements
  • Perth City Link - Retained by developer to select an operator
  • Dransfield have been involved in over 100 operator selection projects. Contact us to find out more.